Let’s Bring This Blog Back to Life

Part 10: Confessions of a Web Professional

Top 4 Tips in Navigating the Search for Work in the Complex World of Digital Marketing

Life is full of transitions and milestones, and I find myself at an exciting crossroad as my youngest child graduates high school and prepares for university. With this new phase, I am excited to enhance my workload and further leverage my advanced leadership and digital marketing skills in the exciting world of digital marketing. In this blog post, I will share some pointers I am implementing to increase my chances of securing that coveted digital marketing role.

I am embracing the challenges and opportunities that come my way. Refining my application materials, leveraging my network, targeting companies that align with my goals, showcasing my skills, and staying updated on industry trends are all part of my proactive approach. Each bid, application and interview is a chance for personal growth and learning.

1. Refining and Showcasing My Digital Marketing Skills: Practical skills and hands-on experience hold immense value. I understand the importance of making a strong first impression. I am taking the time to tailor my resume and online portfolio to highlight my relevant skills, experiences, and achievements that align with the digital marketing and leadership roles I am pursuing. By updating my online portfolio, I can showcase some of my recent projects, campaigns, and show measurable results. Providing tangible evidence of my skills and expertise enhances my credibility as a candidate.
2. Leveraging My Network: I firmly believe in the power of networking. I am reaching out to my professional connections, reconnecting with former colleagues, mentors, and industry peers who may have insights, know of job openings or can offer valuable suggestions. Finding online communities, and actively engaging with professionals in my desired field are all part of my networking strategy. Building and nurturing these connections can often lead to recommendations and hidden job opportunities.
3. Researching and Targeting Companies: To maximize my chances of success, I am conducting thorough research to identify businesses organizations that align with my values, interests, qualifications and career goals. By exploring their websites, social media presence, available job listings and studying the job description, I am gaining insights into their missions and objectives. I am then tailoring my application materials, resume and/or bid to emphasize how my skills and experience align with their specific needs. This personalized approach demonstrates my dedication and with patience, should set me apart.
4. Staying Up-to-Date with Industry Trends: Continuous learning is essential in the ever-evolving field of digital marketing. I actively subscribe to industry blogs, follow influential digital marketers on social media, and engage in ongoing education to stay ahead of the curve. By staying informed about the latest trends, tools, and strategies, I establish myself as a knowledgeable and adaptable professional. This commitment and passion for learning, paired with my extensive experience, showcases my dedication to bringing innovative ideas to prospective employers.

As I embark continue this exciting journey to expand my workload, I am embracing the challenges and opportunities that come my way.

While setbacks may occur, I remain optimistic and determined with a “never look back” attitude. With the right strategy and a positive mindset, I am confident I will find the perfect opportunity. Here’s to an exciting future filled with new possibilities!

Do you have any tips or experiences you’d like to share on how you landed your dream job or client? We’d love to hear from you! Leave a comment below and let us know your insights, strategies, or even personal anecdotes that helped you secure that coveted position. Your input could inspire and benefit others who are on their own job search journey. So, don’t hesitate to share your wisdom and contribute to the conversation!

Robinette Kelly is a dynamic digital marketer and industry leader with over 20 years of experience driving digital success.