When I was younger, I worried constantly about what other people thought of me. I grew out of it. Now, I try to teach my girls the following:
The next time you are self conscious, take a look around. Is anyone paying attention? More times than not, they are worried about themselves, and what people are thinking of them.
Keep that in mind the next time you have that weird feeling worrying about what others think.
Robin
4 steps to bring your client up-to-date for thinking “Mobile First”.
I’ve developed a rule to never show a client a draft without having their product completely mobile-friendly. By using this technique, it helps my clients understand how important mobile is for building their business and online presence.
Following are four steps to follow when teaching your client or customer about mobile-first technology.
Continue reading “How Do You Implement Mobile First Technology?”One of the most intimidating parts of digital marketing is how quickly the industry evolves. It’s an undeniable fact that technology moves fast, continuously changing how we do business.
The very nature of digital marketing requires us to stay current and re-evaluate strategies to stay fresh. In fact, keeping abreast of the latest trends is key to a successful career as a digital marketer.
Today, I focus on 3 companies/brands who are acing digital content strategy by creating experiences, building relationships and publishing content that keeps their audience coming back.
Continue reading “Are Your Digital Marketing Skills Current for 2019?”
As December winds down each year, I admit I consume a multitude of blog posts summing up the year in digital marketing along with insight into where we may be headed. I find these yearly posts about SEO, social media and digital marketing interesting and informative.
Today, I wanted to look back further into search engine optimization past and share my top three SEO tips that have always been around and aren’t going away anytime soon. Following are my three top SEO tips that will never go out of style.
Continue reading “3 Top SEO Tips that Stand the Test of Time”
One of my favorite YouTubers, Casey Neistat posted a video this week that resonated with me. Casey was talking about change and how it can affect us. While Casey was discussing the change coming about in his family, what he said at the end of his video hit me like a ton of bricks.
“While it’s natural to be scared of change, you should never let that fear keeping you from making changes.”
Casey Neistat
Over the past year, I have gone through a tremendous amount of change in my professional life. After working as the Webmaster for UT Tyler for almost 18 years, my time at the university is coming to an end in a few weeks.
Continue reading “Confessions of a Web Professional Part 2 – Don’t be Afraid of Change.”
I have decided to begin my new blog with a series called, “Confessions of a Web Professional”. In this series, I will discuss my life as a web professional, how I became obsessed with search engine optimization and how working in the field of higher education has transformed my life.
I hope you find these posts entertaining. I would love to hear about your introduction to the World Wide Web and your thoughts on the Digital Marketing industry. It would really mean a lot to me if you shared this post. Let’s keep the conversation going, drop a comment below.
I am in my 25th year as a Web professional and over the years I have worn many hats. But for the majority of my career, my official my title has been Webmaster. Those of us in the industry know this is a catch-all title. I am not complaining, I have been given the opportunity to learn a tremendous amount of information which has propelled my career into all sorts of amazing directions.
Today, however, I want to start from the beginning. When did I first discover the internet? What compelled me to start a career in the internet business? How did I decide to learn HTML?
Let’s go back to 1994, the year I discovered the “Information Highway”.
Continue reading “Confessions of a Web Professional-Where it All Began.”
ROBIN KELLY 